15 Practical Places to Hire CRO Experts for Shopify & WooCommerce: A Hands-On Guide

Finding the right conversion rate optimization specialist can transform your online store from underperforming to profitable. Whether you run a Shopify boutique or a WooCommerce powerhouse, hiring someone who understands ecommerce psychology, testing methods, and platform-specific tweaks makes all the difference. This guide walks you through 15 practical platforms where you can find qualified CRO experts, with actionable tips on how to vet candidates, what to look for, and how to get started quickly. Each option offers a different approach, so you can choose what fits your budget, timeline, and business goals.

  1. LegiitLegiit

    Start your search on Legiit, a freelance marketplace built specifically for digital marketing services. The platform makes it simple to browse CRO specialists who list their exact deliverables, turnaround times, and pricing upfront. You can filter by ecommerce experience and read detailed reviews from other store owners who have hired these experts.

    What sets Legiit apart is the transparency. Most listings include sample reports, case study snippets, or walkthroughs of their testing process. You can message providers directly to discuss your Shopify or WooCommerce setup before committing. Many CRO experts on the platform offer starter packages that include funnel audits or heat map analysis, which gives you a low-risk way to test their skills before moving to full optimization projects.

  2. UpworkUpwork

    Upwork remains one of the largest freelance platforms, and it has a solid pool of CRO consultants with ecommerce backgrounds. Use specific search terms like “Shopify CRO” or “WooCommerce conversion optimization” to narrow your results. Check for freelancers who have completed jobs with verified earnings and client feedback that mentions measurable results.

    When posting a job, be explicit about what you need. Instead of saying “improve my store,” outline tasks like “run A/B tests on product pages” or “optimize checkout flow for mobile users.” This attracts applicants who understand the work and can hit the ground running. Request work samples that show before-and-after metrics, not just design mockups.

  3. Toptal

    Toptal screens freelancers heavily before letting them onto the platform, which means you get access to pre-vetted talent. The vetting process includes technical tests and interviews, so the CRO experts here tend to have proven track records. This is a good fit if you want someone who can handle complex testing setups or integrate with analytics tools without hand-holding.

    The trade-off is cost. Toptal freelancers charge premium rates, often starting at a higher hourly minimum than other platforms. If your store generates significant revenue and you need someone who can work independently on high-stakes projects, the investment makes sense. Request a trial period to confirm the fit before committing to a long-term contract.

  4. Fiverr Pro

    Fiverr Pro is the vetted tier of Fiverr, where professionals offer higher-end services compared to the standard marketplace. Look for CRO experts who specialize in ecommerce and have Pro badges. These sellers often provide full conversion audits, heatmap analysis, and structured testing plans tailored to Shopify or WooCommerce.

    Browse their portfolios and read the detailed reviews that mention specific outcomes like increased conversion rates or reduced cart abandonment. Many Pro sellers offer tiered packages, so you can start with a smaller audit and scale up if the results meet your expectations. Make sure to communicate your platform details upfront, as some experts focus more on one system than the other.

  5. LinkedIn ProFinder

    LinkedIn ProFinder connects you with freelancers who have established professional profiles, complete with endorsements, recommendations, and work history. Search for CRO specialists and filter by industry experience in ecommerce. The advantage here is transparency, since you can see their career background and mutual connections before reaching out.

    When you post a project request, LinkedIn sends it to relevant freelancers who can submit proposals. Review their LinkedIn activity to gauge their expertise. Do they share insights about ecommerce testing or case studies? Have they published articles or commented thoughtfully on industry topics? This gives you a sense of their depth before scheduling a call.

  6. Codeable

    Codeable focuses exclusively on WordPress and WooCommerce projects, which makes it ideal if your store runs on WooCommerce. The platform hand-picks developers and specialists who understand the technical side of WordPress, including plugin conflicts, theme customization, and performance issues that can hurt conversions.

    CRO experts on Codeable often combine technical skills with optimization knowledge. They can implement split tests, adjust checkout flows, and troubleshoot loading speed issues that impact conversion rates. When you submit a project, Codeable matches you with suitable experts based on your requirements. Ask about their experience with specific testing tools like Google Optimize or Convert, and request examples of past WooCommerce projects they have improved.

  7. Shopify Experts Marketplace

    The Shopify Experts Marketplace is the official directory for vetted professionals who specialize in Shopify stores. You can browse by service category, including marketing and conversion optimization. Each expert has a profile with client reviews, completed project numbers, and links to their portfolio.

    This is a practical starting point if you want someone who already knows the Shopify ecosystem inside and out. Many experts offer free consultations where they review your store and outline what they would test first. Use this call to assess their communication style and whether their recommendations align with your business priorities. Look for experts who mention specific Shopify apps or integrations they use for testing and tracking.

  8. CXL Talent

    CXL Institute is a well-known training program for conversion optimization and growth marketing. Their talent network connects businesses with graduates and instructors who have completed rigorous coursework in CRO methods. These professionals tend to be methodical and data-focused, which is valuable for ecommerce stores that want structured testing programs.

    When you reach out through CXL Talent, you can specify your platform and the type of help you need. Many specialists here have agency backgrounds or have worked with multiple ecommerce clients, so they bring a range of tested strategies. Ask about their approach to hypothesis formation and how they prioritize tests, especially if your store has limited traffic.

  9. PeoplePerHour

    PeoplePerHour is a UK-based freelance platform with a growing international user base. The site has a good selection of CRO consultants who offer hourly or project-based work. You can post a brief and receive proposals, or browse active freelancers and invite them to apply.

    The platform includes a workstream feature that helps you manage milestones and payments, which is useful for longer CRO projects that involve multiple testing phases. Look for freelancers with ecommerce-specific portfolios and check their response times, since timely communication matters when you are running time-sensitive tests. Request a kickoff call to review your current analytics setup and agree on clear metrics for success.

  10. Mayple

    Mayple matches you with vetted marketing experts based on your specific needs. You fill out a brief questionnaire about your business, goals, and platform, and they suggest suitable CRO specialists from their network. This takes some of the guesswork out of hiring, since the matching process considers your industry and store size.

    Each expert on Mayple has been pre-screened and has proven experience with similar clients. The platform also provides ongoing support and performance tracking, so you can monitor the impact of optimization work over time. This is helpful if you are new to CRO and want a more guided experience. Ask your matched expert about their testing cadence and how they handle low-traffic stores, if that applies to you.

  11. Gun.io

    Gun.io focuses on connecting companies with senior-level freelancers, including CRO specialists who have worked with established ecommerce brands. The platform handles vetting and matching, which saves you time if you prefer not to sift through hundreds of profiles. Expect higher rates here, but also a higher level of strategic input.

    The freelancers on Gun.io often bring cross-functional skills, such as UX design or front-end development, which can be valuable when implementing test variations. When you start a project, clearly define your KPIs and discuss how often you will review results together. This ensures the expert stays aligned with your business objectives and adjusts their approach based on real performance data.

  12. Working Not Working

    Working Not Working is a creative talent platform that includes marketers and CRO specialists with strong design sensibilities. This is a good fit if your store needs both conversion optimization and visual refinement. Many members have agency backgrounds and understand how design choices impact user behavior and sales.

    Browse profiles to find specialists who list ecommerce or conversion optimization among their skills. The platform includes portfolios with case studies, which helps you assess their style and results. Since the community leans creative, you might find experts who can also help with landing page design, email campaign visuals, or product photography that supports your testing efforts.

  13. Guru

    Guru is a straightforward freelance platform where you can post jobs or search for CRO experts by keyword and skill. The site includes a SafePay escrow system, which protects both parties during the project. Look for freelancers with strong ratings and detailed work histories that mention ecommerce or online retail.

    When you post a job, include specifics like your monthly traffic, current conversion rate, and any tools you already use for analytics or testing. This helps attract candidates who can work within your existing setup. Review proposals carefully and prioritize those that ask clarifying questions or suggest an initial audit phase before jumping into tests.

  14. Storetasker

    Storetasker specializes in Shopify projects and connects store owners with experienced Shopify experts. The platform handles the matching process, so you submit your project details and they recommend suitable candidates. This is helpful if you want someone who lives and breathes Shopify and understands its quirks.

    Many Storetasker experts offer CRO services alongside development and design work. This can be convenient if you need someone to both suggest changes and implement them. Discuss your store’s current performance metrics during the first call and ask how they would structure a testing roadmap. Make sure they have experience with Shopify-specific tools like Shogun, Zipify, or other apps that support testing and personalization.

  15. CRO-Specific Agencies with Freelance Networks

    Some CRO-focused agencies maintain networks of freelance specialists they can deploy for client projects. Agencies like Conversion Fanatics or The Good often have overflow work or smaller projects they pass to trusted freelancers. Reach out directly to these agencies and ask if they can recommend independent consultants from their network.

    This approach gives you access to people who have been trained or mentored by established CRO teams, which often means they follow proven methodologies. You get the benefit of agency-level knowledge at freelance rates. When you connect with a recommended freelancer, ask about their relationship with the agency and whether they can tap into shared resources like testing tools or research libraries.

Hiring a CRO expert does not have to be complicated if you know where to look and what questions to ask. Each platform in this list offers a different balance of cost, vetting, and specialization, so pick the one that aligns with your current needs and budget. Start with a small project or audit to test the working relationship before committing to a larger engagement. Focus on clear communication, measurable goals, and regular check-ins to make sure your investment translates into real improvements for your Shopify or WooCommerce store. With the right expert and a practical approach, you can turn more visitors into customers and grow your revenue steadily.